The Adidas team gave us the opportunity to work with international star Joao Felix during the preparations for Euro 2024. We gave the Portuguese midfielder the opportunity to express his feelings in front of the camera, as we always do, helping him tell his story uniquely.
The activation emphasizes the pride players feel when representing their country in an international competition such as the European Championship. We were also involved in filming and editing the launch of the Adidas X SpeedFlow line.