Jason Derulo had difficulties two years prior.
The pop singer-songwriter had several hits in the late 2000s and early 2010s, such as “Whatcha Say,” “Trumpets,” and “It Girl,” but he hadn’t cracked the top 20 of the Billboard Hot 100 in five years. In May 2020, Derulo departed Warner Bros., alleging “creative differences” following the negative reception of his 2019 “2Sides” EP. Did the thirty-year-old finish?
.
.
Derulo tried using TikTok throughout the outbreak. With 51.6 million followers, Derulo is currently the 14th most popular account on TikTok. This is mostly due to the numerous well-made comedy videos and artist relations head Isabel Quinteros Annous. Also, the app helped his 2020 single “Savage Love” reach number one in a number of countries. Derulo shared his celebrity with a new generation of young people who were unaware of his past accomplishments. Not the Usher.
Following his success on TikTok, Derulo inked a record deal with Atlantic Records last year. The money from TikTok is also good; estimations suggest that a big account like this might make up to $75,000 in advertising revenue every video, although Derulo claims to make “far more” than that.
Regardless of how you feel about Derulo’s strange videos—one showed him eating corn with a power drill, another called for him to slice off his eyebrow—his bank account is probably doing better than it has ever been.
The Florida native already has a $3 million mansion in the far-off Tarzana neighborhood of Los Angeles, but documents reveal he paid $3.6 million for an almost brand-new house in Encino. For $3.3 million in December 2020, a non-famous bidder acquired the nearly 5,000-square-foot contemporary farmhouse.
The new proprietor departed without delay. After six months, the house was relisted, but Derulo needed an additional eight months to close on the deal. Listing photos indicate that the owner has long since passed away—the interiors are largely vacant and unstaged.