Endrick, who is moving to Real Madrid, is the most recent in a long line of Brazilian football players to receive their own personalised boots in honour of signing a new contract and having a fantastic 2023.
Endrick will move from Palmeiras to Real Madrid in July 2024 for a reported £62 million. The Brazilian, who is still only 17 years old, can only finish the transfer after he turns 18.
Endrick has won the Brazilian Serie A twice after making his Palmeiras debut at the age of sixteen. His 2023 campaign saw him score 11 goals in 31 games, so good that interim manager Fernando Diniz of the Brazil national team gave him his senior debut against Colombia.
Endrick did this to become the youngest player from Brazil in 57 years and the fourth-youngest player ever.
In honour of Endrick’s great 2023, New Balance revealed that the adolescent sensation has signed a contract with the company, presenting him with a gold Tekela V4+ Low special edition as a sign of the collaboration.
After Harvey Elliott, Sadio Mane, Raheem Sterling, Bukayo Saka, Timothy Weah, and Harvey Elliott secured deals with New Balance, Endrick is the latest player to don football footwear made by the American company.
“Joining the New Balance family and partnering with a brand that shares the same core values that I uphold both on and off the pitch is a great honour,” Endrick expressed. I’m confident that New Balance will be there for me at every turn as I pursue excellence in my professional career.
It’s obvious that New Balance is thrilled to have Endrick join as well.
“It’s incredibly rare to witness a player so infectiously exciting and determined to carve his own path at such a young age as Endrick,” stated Andrew McGarty, Global Director of Sports Marketing for the brand. “We’re honoured to become a part of what we believe will be a historic journey together.”
“Endrick embodies all we stand for as a brand and our fearlessly independent character. We are excited to work with Endrick and his family to give back to the Brazilian community in a way that reflects both our brand’s beliefs and his. We are incredibly happy to have him join the New Balance family because he has the entire globe at his fingertips.”