Pepsi just unveiled their summer campaign, and although it was launched a little late, it still perfectly caught the essence of summer. The company also shocked everyone with a massive surprise appearance.

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The name “The Street Is Full of Surprises,” which Pepsi chose for their brand-new campaign, actually captures the essence of the campaign rather well. The commercial is set in Alexandria, and Pepsi worked with legendary football players Dejan Lovren and Egyptian King Mo Salah because the neighborhood is full of surprises.

The commercial’s concept is that the two actors eat odd foods like kebda, hawawshy, and koshary while hiding from onlookers. Now that all these dinners have passed, Pepsi’s turn to shine with its newest offering. 

Mo Salah is the greatest option when it comes to celebrity picking. No one. It is also good to work with Lovren because of the intensity and humor of his relationship with Salah. This is where the idea of savoring exquisite food with your best pals enters the picture.

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I think Pepsi is the best brand when it comes to launching innovative ads.