Adidas and Gucci Unveil Star-Studded Collaboration with Trendsetting Athletes
Adidas has tapped some of the most fashionable athletes to represent their highly anticipated collaboration with Gucci. The fresh partnership brings together global sports icons like Paul Pogba, Jude Bellingham, David Alaba, and Serge Gnabry, who star in the newly released images promoting the upcoming collection.
The collaboration, which is set to launch on June 7, combines the best of both worlds—Adidas’ athletic innovation and Gucci’s high-end fashion. The collaboration follows Adidas’ strategic partnerships with luxury brands like Balenciaga and Prada, signaling the brand’s continued focus on blending sportswear with premium fashion.
Adidas x Gucci’s FW22 collection features signature items like the Gucci Gazelle sneakers and tracksuits, all marked by the iconic red and green stripe that represents Gucci’s rich history. The line also includes accessories such as bucket hats, socks, bowling bags, and scarves.
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The collection will be available for purchase on the Adidas CONFIRMED app and at Gucci stores worldwide, giving fans a chance to access the sought-after pieces in style.