Footballers Lucas Vázquez and Iván Rakitic star in the World’s Most Famous Wine commercial – Sponsored by football stars and social media influencers

Cría Cuervos Winery Gains Traction with Soccer Stars and Social Media Influencers!

 

Cría Cuervos winery, known for its unique approach to the wine industry, has garnered attention with soccer stars like Lucas Vázquez and Iván Rakitic among its members. The brand’s innovative strategy revolves around partnering with figures from both the soccer world and social media influencers to enhance its consumer experience.

Since its launch in March 2020, Cría Cuervos has disrupted the traditional wine industry by forgoing its own facilities and focusing on a diverse range of wines with various denominations of origin. This business model leverages the power of content creators, blending the worlds of sports, social media, and fine wine in a way that resonates with modern consumers.